YayDay

YayDay had been working with an agency to create various design assets. They reached a point where they wanted to push the boundaries a bit and given they were grown rapidly they needed someone to come onboard and quickly turn around these new designs which is where I came in.

I worked with the head of marketing and lead content specialist to take their emails in a new direction. Breaking out from their grid format, I brought in more organic shapes and lines, played around with layout and experimented with typography to create the various emails you see below. I largely focused on emails and helped launch 20 new email templates over a month, but also contributed to both YayDay's social and web designs.

Below is a select collection of select email templates I designed while at YayDay.